Thursday, September 12, 2019
Cette année, le pisciniste ligérien booste ses investissements dans son outil industriel.
The decision was prompted by good results and encouraging growth prospects.
Seven to eight million euros of investment are planned by Desjoyaux for its 2019/2020 financial year; that’s 50% more than its usual cruising pace. The difference will be invested primarily, starting this autumn, in the acquisition of five plastic injection presses and the purchase of new molds.
“It’s in the good times that you have to prepare for the bad”.
Jean-Louis Desjoyaux
Dépasser la barre des 100 millions d’euros
Due to stock market communication constraints, the CEO cannot commit to a precise figure for the time being, but has already announced that the symbolic milestone of 100 million euros in sales (200 employees) has been passed.
“This will be our highest ever sales figure. The last record dates back to the 2007/2008 financial year, with sales of 96 million euros.”
As for net income and operating profit, the trend is the same: “They can only be good, with 10% growth!
On the other hand, the company is in a position to specify the results for the first half of the financial year (September 2018 to February 2019), which were published in the middle of this summer.
As of February 28, the pool specialist had sold 3,886 8X4-equivalent basins, an increase of 4.06% and a 12.93% rise in sales, thanks to a significant rise in the average shopping basket.
“Customers increasingly see the pool as a new room in the house, to be made as comfortable as possible,” explains the manager.
Half-year operating income recurring stood at 2.151 million euros, compared with a deficit of 1.149 in the first half of 2018. EBITDA was posted at 4.946 million euros and NI at 1.474 million euros (-1.241 in first-half 2018).
For Jean-Louis Desjoyaux, the growth of his family business can be explained by a favorable context. In terms of geopolitics, but also in terms of weather conditions. This summer’s heatwave should continue to generate sales growth between now and the end of the year. To maintain this momentum, the Loire-based SME is pursuing its efforts to innovate, and is currently reorganizing its product offering around three ranges.
Article published on September 10, 2019 – La Tribune